BBB AWARDS FOR EXCELLENCE WINNER OF DISTINCTION for 2012
This stylish little guy's first gen has been bobbing and weaving through streets all over the world for some time now. Designed especially for city living, the Spark mini car slides easily into those tight parking spots that other cars don't dare dream about. That's less time looking for parking and more time spent exploring. Call it the driving solution for city living.
Spark is already the life of the party around the world. From Asia to Africa, South America to Europe, drivers are having a blast with Spark and defining it in their own unique way. Coming in late summer 2012 with a 5-year/100,000-mile Powertrain Warranty2, Spark will help you access your city and accentuate your flair for life.
Affordable doesn't mean boring. Spark may have a starting price lower than a limbo stick after five rounds, but that doesn't mean it shouldn't offer with all the tech and gadgets that make buying a new ride so euphoric. Of course you expect alloy wheels, power windows and air conditioning. And you'll get it, standard on any model.
What about some stuff you can brag about? Well, Spark 1LT and 2LT were designed to include everything worth flaunting. We're talking Chevrolet MyLink3 with a 7-inch diagonal color touch-screen that keeps all your favorite music and entertainment within easy reach. The six-speaker sound system is ready to blast tunes from the three-month trial of SiriusXM Satellite Radio4. You can even access your personal playlists, Pandora®5stations or Stitcher SmartRadio™5 favorites by connecting your compatible smartphone to Chevrolet MyLink using Bluetooth® wireless technology6 or the USB port7. Don't forget to download the OnStar® RemoteLink™ mobile app8 to your compatible smartphone to keep track of important vehicle information, locate a dealer, send turn-by-turn directions to your Spark and more.
Spark puts a new spin on sporty exterior design with funky twists, featuring colors that are as unique as Spark drivers. Looking for the whole enchilada? Look no further than the Spark 2LT, which brings on all the good stuff including an enhanced exterior appearance with front and rear sport fascias, a unique front upper and lower grille, stylish jewel-like fog lamps, roof rails and chrome accents. And with eight playful colors to choose from, Spark can have a look that fits any personality, from soft-spoken to live-out-loud. Take your pick from the Spark exterior color palette and expect interior accents to match.
Looking fly on the outside is great, but you're not going to be riding around on the roof. You spend your time inside Spark, so we spent ours there too. Designed to be just as sleek and eye-catching on the inside, you can customize your Spark with available heated leatherette front seats and sweeping color accents across the dash. It's a fresh take, as is the motorcycle-inspired tachometer and instrument cluster. And eventually you'll get over the shock that a small car offers this much technology. An available 7-inch diagonal color touch-screen at your fingertips connects you to music, Turn-by-Turn Navigation through OnStar®9, standard for six months, and a ton more through the connectivity of Chevrolet MyLink3.
Fun is now definitely what you bring to the party with up to 31.2 cubic feet of maximum cargo space or room for three passengers to comfortably come along for the ride. Passengers can say goodbye to the awkward 2-door dance, bending and twisting under the seat belt to get into the back seat. The Spark mini car, with a door for every seat, won't be having that. Spark makes it comfortable for everyone with its convenient accessibility and flexible cargo space in the back. Weekend getaways, crosstown adventures, shopping expeditions ? Spark is your all-access pass to the city.
Spark is compact, so we worked a little harder to pack in all the attitude we could. What is attitude? It's five doors' and four seats' worth of "bring your friends along." It's parking where most fear to parallel. So the next time someone says it's impossible to keep a car in the city, you can turn to them, smile and tell them why they're wrong.
Spark knows there is nothing more important than the safety of you and your friends. It is a Chevrolet, after all. Safety begins with prevention. That's why every Spark comes with safety technology that helps keep you safe and on track like the StabiliTrak® Electronic Stability Control System with ABS and Brake Assist to help out when the roads aren't as reliable as your car. And Hill Start Assist helps with those tricky inclines by staying put for a second after the brake is released to help keep you moving forward.
In the event of a collision, safety features jump into action to help protect you and your passengers. Spark is equipped with 10 standard air bags10, because all of your cargo is precious. There's also front-passenger dual safety belt pretensioners to keep you right where you should be.
Should a collision occur, crucial information can be instantly relayed to the OnStar® command center via the OnStar Automatic Crash Response system9. At the command center, trained Advisors utilize GPS technology to pinpoint your exact location and can request help be sent right away ? even if you're unable to respond. It's part of OnStar Directions & Connections®9, standard for six months on every Spark.
Lone Star Chevrolet is the only dealer in Houston to be awarded the Elite Service Award by GM. Only five dealers in the entire state of Texas received this award.
AWARDS AWARDS AND MORE AWARDS
I hope you know that we are not bragging? Well, maybe just a little bit! We do have you, our great customers, to thank for all the awards Lone Star Chevrolet has won. You see, we know that we have to do the very best job possible in order for you to be happy and vote with your dollars to do business with us.
Lone Star Chevrolet has won: General Motors Dealer of the Year for the 12th year in a row. Mark of Excellence Award for the 12th year in a row. The Better Business Bureau Pinnacle Award for business excellence in 2011 and Winner of Distinction for 2012. Lone Star Chevrolet is the ONLY "Elite Service" Dealer in Houston Texas for General Motors. There are only 5 Dealers in Texas that won the award.
So, you might ask, what does this mean for me the great customer of Lone Star Chevrolet? It means that we must hold to a higher standard for both sales and service. It means we will continue striving to be the best experience you have ever had in both sales and service. It means, Lone Star Chevrolet can not and will not take you for granted.
You really do get more at the Chevy Star - Experience Lone Star's Award Winning Service today!
The new, American-built Chevy small car's name seems quite appropriate for two reasons: First, with its performance, roominess, generous equipment and great value, the Sonic is going to make a big noise in its segment, yet the Sonic is also going to deliver a sonically smooth ride.
Today, small car buyers are demanding more: More performance, more room, more comfort and more value. Chevrolet answered those demands in the compact segment with the new Cruze, it addresses those needs quite smartly in the subcompact realm with the new Sonic. For example, the Sonic offers more power and room than the Ford Fiesta.
The story behind the 2012 Chevrolet Sonic packs multiple compelling plot lines. First, the Sonic will be the only car in its class built in the United States. A thoroughly upgraded factory in Orion Township, Michigan is not only bringing back 1,000 jobs to the metropolitan Detroit area, it's doing so with a small car developed with international input.
Consider the next storyline for the Sonic a tie between styling and performance. Sharply creased designs, in both four-door sedan and five-door hatch models, envelope a chassis and powertrain engineered for both fun and economy. With the dual-element grille and round taillamps, the look is unmistakably, and rather boldly, Chevrolet. You'll have a choice between the same two Ecotec powertrains used in the Cruze - a naturally aspirated 1.8-liter four-cylinder engine and a 1.4-liter turbocharged four.
As in the Cruze, the turbo 1.4 will deliver an impressive 138 hp and the naturally aspirated 1.8, an estimated 135 hp. The bigger difference will be in peak torque with the turbo delivering a solid 148 lb/ft between 1,850 rpm and 4,900 rpm. Couple that to the standard six-speed manual transmission and factor in sport suspension with available 17-inch tires, and you have what car buffs like to call a "pocket rocket." In the 1.8-liter models, you get 90 percent of the car's 123 lb/ft of torque from 2,400 rpm to 6,500 rpm, meaning it's going to feel quite zippy in every day driving. The 1.8-liter engine will be teamed with your choice of a five-speed manual or a six-speed automatic transmission.
The Sonic is lighter than the Cruze, so the Sonic turbo is going to be the hot performer in its segment. The best a Ford Fiesta offers, by comparison, is 120 hp and 112 lb/ft of torque, and a six-speed manual transmission is not available. A Honda Fit offers even less power.
The next big storyline for Sonic is big, indeed: Room. Chevrolet designers promise the Sonic sedan will offer segment-best trunk capacity, and both the sedan and hatchback will offer more passenger room and cargo room than the Fiesta. A key point to note here is that in the Sonic hatchback, the rear seat will fold flat, which is not the case in the Fiesta.
The adjective "big" also precedes the words "safety" and "value" with the 2012 Chevy Sonic. This little car packs 10 airbags to offer optimal protection for its five passengers, plus OnStar® with Automatic Crash Response. The Sonic will offer six months of OnStar Turn-by-Turn navigation for free and maximum convenience with the MyChevrolet mobile app and OnStar MyLink vehicle connectivity. On the infotainment front, Sonic will offer Bluetooth, XM Satellite Radio and a USB port.
The 2012 Chevy Sonic will offer heated front seats and a sunroof, luxuries you won't find in the Honda Fit. Like the Cruze, the Sonic will also surprise and delight with high-quality interior finishes. Unlike other small cars that banish you to a bland sea of gray or black, the Sonic will offer a choice of two colors for the mid-instrument panel - dark titanium and brick. On manual-shift models, the chrome-finished shiftknob adds a sporty touch.
The 2012 Chevrolet Sonic is now here. If you or someone you know is in the market for a high-value small car and want lots of room, style, performance and safety, wait for it: Sonic is the one.
General Motors is re-launching its certified pre-owned program today with a new official name, a new branding strategy, a more thorough inspection explanation and what GM officials are calling an "industry first:" a two-year/30,000-mile free maintenance program called Owner Care.
Jennifer Costabile, general director of used-vehicle activities for GM, and Larry Pryg, the program's national manager, talked with Auto Remarketing recently to outline and discuss the new program.
The automaker collaborated with its 10-member dealer council in building the program, but its cooperative efforts with dealers went far beyond that.
For instance, Costabile pointed to the new Owner Care program, which includes free oil changes, tire rotations and multi-point inspections for two years or 30,000 miles, saying: "We really feel this is a strong value-add to customers."
Additionally, GM vice president of U.S. sales operations Don Johnson stressed that enhancing the program's value can lead to increased new-vehicle sales, as well.
"One of the most important things we can do is manage the business to help increase the value of Chevrolet, Buick and GMC used vehicles," Johnson said. "This increased value gives potential new-vehicle customers more for their trade-ins, thereby lowering their ownership costs."
Sharing more on how the program will be different, Costabile said it will no longer be called GM Certifed Used Vehicles. Instead, the program will now be referred to as the Chevrolet/Buick/GMC Certified Pre-Owned Vehicles program.
Regarding the switch away from the term "used," it is believed that consumers are more comfortable with the term "pre-owned." Or perhaps this better spotlights the fact that certified vehicles tend to encompass newer model years.
Cadillac, of course, has its own certification process. As far as discontinued brands like Saturn, Pontiac and Hummer, they will be a part of the new program and "we want to continue to support these brands," said Costabile.
Explaining the branding change, Costabile said the automaker wanted to put the GM moniker "behind the curtain" and make it more brand-centric. The reasoning is people don't buy a "GM" car, they buy a Chevrolet or Buick or GMC, she stressed.
The program will also include "consistent and competitive" support for dealers when it comes to incentivizing CPO rides, Costabile shared.
The warranty benefits will remain the same, GM said, referring to the five-year/100,000-mile powetertain warranty and the 12-month/12,000-mile bumper-to-bumper warranty.
However, the inspection process is now a 172-point process, versus a 117-point process previously. GM explained that there are not 55 more items to be inspected, instead, the point-expansion is designed to help dealers become more thorough in how they describe the checks in the inspection to the consumer.
For instance, the wheels and tires were previously just one point on the inspection form. Pryg said the process of checking them now is with four points, so that the dealers can show how specific elements of the wheels and tires were inspected.
"The work for the dealer hasn't changed much, but we really wanted to build value in the program, and one way you do that is to show the customer what you did," Pryg explained.
HONOR THOSE WHO SERVE & THOSE WHO HAVE FALLEN
Thank you Houston for helping Lone Star Chevrolet make this a huge success!
2011: As the nation nears the 10th anniversary of the September 11 terrorist attacks, the General Motors Foundation and Chevrolet today donated $250,000 to the Travis Manion Foundation to help grow participation around the country in the 9/11 Heroes Run.
The 9/11 Heroes Run will bring communities together in more than 25 U.S. cities to honor military, police, firefighters and first responders who have given their lives to protect and save others. Proceeds from the 5K races will go to the families of fallen heroes.
The Manion family formed the foundation in 2007 after Marine 1st Lt. Travis Manion was killed by sniper fire while defending against an enemy ambush during a patrol mission in Fallujah, Iraq. In an unusual move, the Iraqis named their operating base Combat Outpost Manion, one of few Iraqi facilities named for an American service member.
Before leaving for his last tour, Manion visited Rescue One in New York City, the First Responder unit that lost more than half its members helping others following the Sept. 11 terrorist attacks.
"After a day of sharing their experiences with Travis, he came home even more inspired to serve our country," said his mother Janet Manion. "He gave his father a Rescue One hat that read 'Never Forget' and asked that his father wear it while he was gone. That's why we started the 9/11 Heroes Run four years ago... to honor and remember."
In addition to the 9/11 Heroes Run, the foundation operates the Character Does Matter Leadership Program, programs to Honor the Fallen, and funds Good Grief seminars, scholarships and community service projects that benefit U.S. veterans and families of the fallen.
"We hold our nation's military personnel and their families in the highest regard, and it's our honor to support the families of our fallen heroes," said GM Chairman and CEO Dan Akerson. "I'm personally honored to know the Manion family and to be associated with such a worthwhile endeavor in Travis' name and memory."
Manion, whose father was also a Marine, excelled in the classroom and as an athlete at the Naval Academy, winning several leadership awards and being a nationally ranked wrestler. He was also awarded the Silver Star and the Bronze Star with Valor for his actions in Iraq. Manion Hall at the Basic School in Quantico, Va., is named after Travis and stands as a reminder to future generations of Marine officers of his leadership on and off the battlefield.
Chevrolet is the official pace vehicle of the 9/11 Heroes Run, the brand's latest support for military families. Chevrolet's longstanding commitment includes the GM Military Discount program which provided more than 70,000 discounts in 2010 to military personnel and their families with a cumulative value of more than $60 million.
Not long after Travis was killed by enemy sniper fire in Iraq, checks in his memory began appearing at the Manion's home. In lieu of flowers, checks from all over the country and the world soon amounted to more than $100,000 and Tom and Janet vowed to give every penny to worthy causes. The year following Travis' death, the newly formed Travis Manion Foundation presented $180,000 in scholarships, $85,000 to Fellowships for wounded and disabled veterans through The Mission Continues, and more than $45,000 for Good Grief seminars to help families of the fallen. Today, the Foundation operates three major programs that Honor the Fallen by Challenging the Living through a Character Does Matter Leadership program, a program that Honors the Fallen, and the 9/11 Heroes Run each September 11th ? while still funding Good Grief seminars, scholarships, and community service projects that benefit our Nation's veterans and Families of the Fallen.